Tag Archives: Advertising

A Marketing Opportunity? Don’t Miss It!

Recently I spent time in Chicago working with a client. The usual early start gave us a chance to wander up the Magnificent Mile and ‘hit the shops’.  One day, I kid you not, there had been a duck invasion. … Continue reading

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Subscriptions for Success

Over the weekend I read an article that highlighted a subscription to shaving products from Harry’s, ‘A Great Shave for Great Britain’ is the brilliantly inclusive strapline. I don’t need their products but I felt compelled to have a look, … Continue reading

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7 Steps to Writing Content That Works

Content writing has to perform, and perform well, if it is going to work for you. Words must cut through millions of pages, push past the competition and leap onto the podium, basking in glory for all to survey. It’s … Continue reading

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The Future of Our High Streets

This is our local High Street. Behind the rather quaint façade of these properties with character is potentially, a tale of foreboding. Image Credit: Hertfordshire Life Is Retail Set to Fail? We moved to this area almost 20 years ago. … Continue reading

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How Attractive is Your USP?

Last weekend we had a surprise visit from my daughter. Embarking on her final term of a BA at The University of Nottingham and President of Enactus Nottingham, she didn’t have the time to come home. I was delighted to … Continue reading

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Advertising – Turn On or Turn Off?

I am looking for a pilates class. You may know this already but pilates is not cheap! I want to know that the class I choose is: Good quality Effective Good value Advertising Desperation? Several classes I have found have … Continue reading

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Content Marketing – STAND OUT From The ‘Flock’

Creative Marketing involves creativity, stand out from the crowd, be memorable, your customers will love you for it. Continue reading

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An Ad that Added Sales

Content Marketing includes any content, in any form, that speaks to your target audience with an ‘on brand’ message, ultimately leading to increased conversions. But first you have to grab their attention. I was asked to create an advertising poster … Continue reading

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