Author Archives: Nicola Dunklin
How Good Are You With Money?
How to Keep Out of Your Overdraft Today marks 10 Years since the financial crisis brought upon us all as banks took excessive risks. I thought I would share something very simple, the best ideas are. Straight off the bat, … Continue reading
Is Advertising An Invasion of Privacy?
Do You Feel Stalked By Adverts? Last week, at 11:33pm, a client emailed me via 123 Reg Webmail to ask if I was available to work in Manchester for a week. The next morning I awoke to a Hotmail from … Continue reading
Is The Fate of Small Business in the Hands of Suppliers?
How Can We Save Small Businesses? Did you know… in 2017, 5,855 High Street shops closed for business? (Source: The Guardian) The internet has changed our lives for good, bringing benefits and drawbacks to us all. One drawback is the loss … Continue reading
Business – When is it Time to Pull the Plug?
When Should a Business Throw in the Towel? In a departure from my usual posts, I wanted to talk about when (or if) it is time for a business to ‘throw in the towel’. In spite of the negative title, … Continue reading
Link Building Like a Pro
Top Tips For Sustainable Link Building Thankfully, gone are the days of creating spurious links from dubious directories in order to climb the Google charts. To reach page 1 of Google, you are competing in a field of millions. The take … Continue reading
Your Business From a New Perspective
Reinvigorate Your Business We recently had a visit from a garden designer. From the moment I booked her I began to see my garden through a stranger’s eyes, it wasn’t a comfortable experience. In my defence, I am busy, but … Continue reading
A Choice To Look
A Choice To Look, Life in Cambridge Revealed ‘A Choice to Look’ is a short film produced by Varsity’s Joe Cook and Abdullah Shah. This powerful film highlights issues faced by Cambridge residents brought about by the growing divide between … Continue reading
How To Make Your Pub Successful
How To Run A Successful Pub The Bad news Do you have a local? How is it doing? Chances are you may not know. As breweries squeeze tenants making it more difficult to survive, and lifestyles change, public houses are … Continue reading
SSL Certificate – Is Your Site Secure?
Secure Vs Non-Secure Sites I am working with a client who is paying a sizeable monthly fee to a website hosting company. On investigation, this is the ‘Self-Managed’ package which includes only the hosting, no support, no frills. Yet it is not … Continue reading
Life Without Marketing?
What Happens If I Don’t Market My Business? Businesses today are caught up in the hamster wheel of endless marketing. The fear of losing customers, not gaining customers, not reaching the audience drives us forward like rats in a maze. … Continue reading
