Author Archives: Nicola Dunklin
Too Many Cooks Spoil The Result
Teamwork Not Me Work I’ve recently been involved in the creation of a product (I am being deliberately vague here). Not my usual ‘bag’ of content writing or business support, something altogether different. Quality Control The quality of the final … Continue reading
Top SEO Tips For A Sustainable Business
SEO – An Ever-Changing Game I attend the Optimisey Events in Cambridge each month. It is a regular meet up for SEO professionals to find out what is going on in the SEO world and keep ahead of the curve. … Continue reading
Does Your Business Give A Crap?
This article is about improving your business. It is not about finding gimmicks to make people buy your products, it is about being the best you can be so people want to support what you are doing. It is about … Continue reading
Make People Want to Stay At Your Workplace
Have you ever worked for that ‘difficult to get along with’ boss? Or have you ever been in a workplace that took plenty but gave nothing back? Life is short, working hours are long, if employees are unhappy they will … Continue reading
A Content Supporting Artist
Sitting in front of my PC 18 months ago I saw an advert saying Dame Judi Dench was soon to be filming in Cambridge and they needed Supporting Artists (Extras). The thought had never occurred to me, but I clicked … Continue reading
Variety, The Spice Of Life
I have been creating content for businesses since 2013. Retailers, Accountants, industrial services, chauffeurs, plumbing merchants, business development, the science sector and the sport industry to name but a few. Each client and each task brings a its own challenges … Continue reading
Win Customers – Be Extraordinary
Welcome to Budapest November 2018, a quick flit through passport control and I enter the arrivals hall of Budapest airport. Within minutes I spot my name on the board held aloft by a smiling driver. We wait a few minutes … Continue reading
Easy SEO for 2019
How has 2018 been for you? How’s business? Competition is ever more fierce, cutting through an ever increasing amount of content is like wading through treacle. How will your target market find you? The good news is, if you get … Continue reading
Business Sustainability, Ryanair Style
I recently booked flights on Ryanair. Since 1st November the only way you can take a cabin bag in to the aircraft is by paying for priority boarding. Ryanair have also changed their seating policy. I waited as usual until … Continue reading
Apostrophe Abuse
I get it! I know that some people cannot (can’t) get their heads around apostrophes. I know some people completely restructure their sentences to avoid using (or abusing) them. ‘Nicola’s dog’ becomes ‘the dog owned by Nicola’. I understand that, … Continue reading
