Tag Archives: website copy cambridge

Easy SEO for 2019

How has 2018 been for you? How’s business? Competition is ever more fierce, cutting through an ever increasing amount of content is like wading through treacle. How will your target market find you? The good news is, if you get … Continue reading

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How To Get Google Reviews

Do Google Reviews Matter? The short answer is, yes, they do. Any SEO strategy should include increasing the number of reviews and testimonials across all media, including: Search engines Website Social media Directories On other relevant websites How Do I … Continue reading

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Writing Compelling, Emotive Copy For Your Website

It’s that time of year again. Inboxes are flooded with marketing emails, everybody has a ‘limited time special offer‘, everyone wants you to ‘buy now‘. Like never before we are bombarded with cries for attention, every trick in the book … Continue reading

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SEO Image Optimisation

Search Engine Optimisation Urgently Required My client’s website had been set up in 2014. It had minimal online presence, no Page Authority and extremely poor functionality in terms of conversions. The site was costing my client money each month but … Continue reading

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SEO Low Hanging Fruit

Today I have been revamping an ailing website. After a meeting with the owner of the business it was clear that the website was set up long ago, then left. This is great news. Solid Foundations This particular business owner … Continue reading

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When You Are in a Black Hole, Don’t Give Up

This post has sprung from a conversation about illustration. We are staying in a farmhouse in France with friends who are great conversationalists. I happened to mention how I have used Canva for a long time now to produce illustrations. … Continue reading

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Get Fit to Fly

A New Dawn Since My Words Work For You began in 2013, I have spent a lot of time supporting other people’s businesses. It has given me great pleasure. I have encouraged business owners to get/stay fit, physically and mentally, … Continue reading

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Adopt Adapt Improve

Today brings the first half of 2017 to a close. How has it been for you? If you look back now, is it with satisfaction? It should be, even if things have not gone to plan, there will be opportunities … Continue reading

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Small Business Marketing -It’s a jungle Out There

We have had the tremendous honour of being made ‘Guide Parents’. Close friends who are non-religious have chosen us to be ‘back-up’ for their most treasured and valuable possession, their child. We love her, we have a great relationship and … Continue reading

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Why Product Personification Increases Sales

personification pəˌsɒnɪfɪˈkeɪʃ(ə)n/ noun the attribution of a personal nature or human characteristics to something non-human, or the representation of an abstract quality in human form. “Peter heard the last piece of pie calling his name” Product Personification I’ve seen some … Continue reading

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