Tag Archives: content writer for small businesses
Repurpose Existing Content
Can you recall how searching for something on the internet used to be? Random results, but far fewer of them. And now? Reams of results, abundant ads, oodles of organisations clamouring for your click. How does your content compete? Write … Continue reading
SMARTER Business Targets
Happy New Year! Where Are We Now? Here we are, new year, new decade, new climate…same planet. We have little control of any of those things, time only moves forward, and we don’t deserve to ruin another planet, even if … Continue reading
Too Many Cooks Spoil The Result
Teamwork Not Me Work I’ve recently been involved in the creation of a product (I am being deliberately vague here). Not my usual ‘bag’ of content writing or business support, something altogether different. Quality Control The quality of the final … Continue reading
Top SEO Tips For A Sustainable Business
SEO – An Ever-Changing Game I attend the Optimisey Events in Cambridge each month. It is a regular meet up for SEO professionals to find out what is going on in the SEO world and keep ahead of the curve. … Continue reading
Win Customers – Be Extraordinary
Welcome to Budapest November 2018, a quick flit through passport control and I enter the arrivals hall of Budapest airport. Within minutes I spot my name on the board held aloft by a smiling driver. We wait a few minutes … Continue reading
Easy SEO for 2019
How has 2018 been for you? How’s business? Competition is ever more fierce, cutting through an ever increasing amount of content is like wading through treacle. How will your target market find you? The good news is, if you get … Continue reading
Business Sustainability, Ryanair Style
I recently booked flights on Ryanair. Since 1st November the only way you can take a cabin bag in to the aircraft is by paying for priority boarding. Ryanair have also changed their seating policy. I waited as usual until … Continue reading
Reduce Overheads, Increase Revenue
My post in April this year was based on a Linked in article I wrote a couple of years ago. I had walked into our post office and while gazing at empty shelves I was thinking, ‘what a waste’. Local small … Continue reading
It’s All About User Experience
As a content writer, User Experience (or rather dyslexically named, UX) is at the forefront of my mind in everything I do. Today I bought a new laptop, and so begins the joyful experience of installing software, email packages, apps, … Continue reading
Business – When is it Time to Pull the Plug?
When Should a Business Throw in the Towel? In a departure from my usual posts, I wanted to talk about when (or if) it is time for a business to ‘throw in the towel’. In spite of the negative title, … Continue reading
