Tag Archives: content writer for small businesses

Too Many Cooks Spoil The Result

Teamwork Not Me Work I’ve recently been involved in the creation of a product (I am being deliberately vague here). Not my usual ‘bag’ of content writing or business support, something altogether different. Quality Control The quality of the final … Continue reading

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Top SEO Tips For A Sustainable Business

SEO – An Ever-Changing Game I attend the Optimisey Events in Cambridge each month. It is a regular meet up for SEO professionals to find out what is going on in the SEO world and keep ahead of the curve. … Continue reading

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Win Customers – Be Extraordinary

Welcome to Budapest November 2018, a quick flit through passport control and I enter the arrivals hall of Budapest airport. Within minutes I spot my name on the board held aloft by a smiling driver. We wait a few minutes … Continue reading

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Easy SEO for 2019

How has 2018 been for you? How’s business? Competition is ever more fierce, cutting through an ever increasing amount of content is like wading through treacle. How will your target market find you? The good news is, if you get … Continue reading

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Business Sustainability, Ryanair Style

I recently booked flights on Ryanair. Since 1st November the only way you can take a cabin bag in to the aircraft is by paying for priority boarding. Ryanair have also changed their seating policy. I waited as usual until … Continue reading

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Reduce Overheads, Increase Revenue

My post in April this year was based on a Linked in article I wrote a couple of years ago. I had walked into our post office and while gazing at empty shelves I was thinking, ‘what a waste’. Local small … Continue reading

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It’s All About User Experience

As a content writer, User Experience (or rather dyslexically named, UX) is at the forefront of my mind in everything I do. Today I bought a new laptop, and so begins the joyful experience of installing software, email packages, apps, … Continue reading

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Business – When is it Time to Pull the Plug?

When Should a Business Throw in the Towel? In a departure from my usual posts, I wanted to talk about when (or if) it is time for a business to ‘throw in the towel’. In spite of the negative title, … Continue reading

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Your Business From a New Perspective

Reinvigorate Your Business We recently had a visit from a garden designer. From the moment I booked her I began to see my garden through a stranger’s eyes, it wasn’t a comfortable experience. In my defence, I am busy, but … Continue reading

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A Choice To Look

A Choice To Look, Life in Cambridge Revealed ‘A Choice to Look’ is a short film produced by Varsity’s Joe Cook and Abdullah Shah. This powerful film highlights issues faced by Cambridge residents brought about by the growing divide between … Continue reading

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