Tag Archives: seo

SEO Website Checklist for Dummies

Today alone I have had three separate emails offering SEO services for my website. Apparently, whilst my website ‘is great’, it has, ‘a lot of scope for getting optimised’ and ‘making me lots of money’. Each email was littered with … Continue reading

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SEO Image Optimisation

Search Engine Optimisation Urgently Required My client’s website had been set up in 2014. It had minimal online presence, no Page Authority and extremely poor functionality in terms of conversions. The site was costing my client money each month but … Continue reading

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5 Tips For Search Engine Optimisation – Part 2

Continuing from my previous article ‘Search Engine Success – Content is King’ I am adding more essential  search engine optimisation tips for success. With each new Google update, and with the ever-changing rules of the game, playing wisely is not only … Continue reading

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Website Overhaul

The Situation My client is an established heating and plumbing merchant supplying trade and public with quality plumbing and heating equipment. The business is generating a solid turnover from a loyal customer base. This is a competitive industry and margins … Continue reading

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Happy 19th Birthday Google

Today is Google’s 19th birthday. I don’t know about you but I am a Google ‘frequent flyer’, I use it all the time, for almost anything. 20 Years ago we would have reached for the Yellow Pages, or the Thomson … Continue reading

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A Marketing Opportunity? Don’t Miss It!

Recently I spent time in Chicago working with a client. The usual early start gave us a chance to wander up the Magnificent Mile and ‘hit the shops’.  One day, I kid you not, there had been a duck invasion. … Continue reading

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SEO Low Hanging Fruit

Today I have been revamping an ailing website. After a meeting with the owner of the business it was clear that the website was set up long ago, then left. This is great news. Solid Foundations This particular business owner … Continue reading

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Is Poor Marketing Worse Than No Marketing?

What inspired me to write this post? I have recently received marketing emails telling me, in a carefully crafted box, to… ‘Chose Now’ It didn’t evoke feelings of trust in the knowledge and professionalism of the company. Similar ‘turn-offs’ are … Continue reading

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Is Your Content Reaching Your Buyers?

You may be producing amazing content, it might be reaching and entertaining a wide audience, but are they your buyers? Reach Your Audience In previous posts I’ve talked about knowing your audience and talking directly with them through your content. … Continue reading

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7 Steps to Writing Content That Works

Content writing has to perform, and perform well, if it is going to work for you. Words must cut through millions of pages, push past the competition and leap onto the podium, basking in glory for all to survey. It’s … Continue reading

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