Unique Content Writing, Content Marketing and Storytelling to make you STAND OUT from the crowd. Welcome to My Words Work For You, a remarkable world of words.
Since 2013, my words have been telling the stories of many businesses, for many people, reaching audiences far and wide. In the words of J K Rowling’s Albus Dumbledore…
“Words are, in my not-so-humble opinion, our most inexhaustible source of magic”
Creation of any content, science specialism: articles, videos, social media posts, infographics that increase awareness, engagement and belief in you and your brand. The content is well researched, relevant, purposeful and provides value for your audience. The ultimate aim to to cause profitable action by your customers.
Producing compelling content within a wide range of industries, specialising in scientific content writing. I focus on persuasive writing technique to increase conversions. My writing highlights the benefits and unique selling points of any product, service or organisation and creates a belief in you.
Promoting products, services and/or brands to reach a wider audience, with the aim of increasing conversions/generating leads/increasing awareness
This one might seem obvious, but in a rapidly changing, highly competetive market place, your advertising must stand out, shout out the benefits you offer and convince your audience that YOU are the right choice for them.
Storytelling is exciting, it can be anything. Everybody has a story to tell, businesses, individuals, groups, charitable organisations. There is an art in the telling, the aim is to tell stories that will be read, shared and loved.
Writing whilst dressed as a ghost. OK, not really. This is the process of creating content that ultimately, will be credited to another person. It doesn’t seem fair does it! It makes sense, I write articles, marketing material, guest posts etc for people who need to express themselves, but are to busy or unable to do so.
Pedantically careful reading of any written material to highlight spelling or grammatical errors and any structural improvements that could be made.
SEO (Search Engine Optimisation)
The combination of content writing and website management to increase your site’s/product’s/page’s visibility in organic (non-paid) searches. Clever content writing, identification of keywords, optimisation of images, technical changes to site, increasing quality and number of links and improving the user experience (UX) are all valuable components of SEO. The results of this holistic approch to search engine optimisation include:
- Higher Ranking
- Increased traffic
- Increased awareness
The aim is to rank high on the first page (when was the last time you searched beyond page 1?)