Tag Archives: marketing strategy

How Important Is Nomenclature?

Posted on August 14, 2017 by

Today Clarks Shoes are the latest victim of a media frenzy, they have been accused of sexism, fairly or unfairly? A Marketing Faux Pas Clarks have released their latest range of school shoes; somebody in the Clarks ‘shoe naming department’ … Continue reading →

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A Relaxed Approach To Marketing

Posted on July 13, 2017 by

We are approaching the end of two weeks spent in deepest France. Wherever we have gone we have encountered French people who do not speak English, I love it. We have fumbled our way around shops, restaurants and places of … Continue reading →

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