Tag Archives: content writer Cambridge

Content Writing to Attract an Audience

I have a theory. For some years now I have created content for a wide range of clients. Obviously, I keep the audience uppermost in my mind and ‘speak to them’ as I write. My aim is to engage them … Continue reading

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The Future of Our High Streets

This is our local High Street. Behind the rather quaint façade of these properties with character is potentially, a tale of foreboding. Is Retail Set to Fail? We moved to this area almost 20 years ago.  The truth is, this … Continue reading

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How to Keep Google Happy – Quality Content

Search Engine Optimisation In a previous post, ‘Search Engine Success – Content is King‘ I talked about ways to keep Google happy, including: Why the UX (User Experience) is a priority How the quality of your content directly impacts SEO The … Continue reading

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The Story of Lost Literacy

Once upon a time, I constantly read to, and with, my two beautiful children. Two ‘square days’ a week meant time could be spent with TV/gadgets, on other days they played, we read together, we talked. Thankfully they have both grown up to … Continue reading

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Do People Believe in You? Why?

In case you have missed Simon Sinek’s inspiring TED Talk (18 minutes very well spent), he cleverly brings our focus to ‘Why‘. Over 32 million viewers have watched Simon as he guides us to realign our thinking, and our sales … Continue reading

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Time to Repurpose

Carpet grooming has become something of a Saturday morning ritual for me. Why? I hear you cry. Hear me out… Identifying a Need Despite the claims of effectiveness, I am yet to find a vacuum cleaner that removes the hair … Continue reading

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Storytelling and Why it Matters

Just a quick post, today is a mix of self-indulgence and indulging others. Our usual morning dog walk with its regular encounter with doggy pals and their owners is to be followed by storytelling and a Pilates class. Let me … Continue reading

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The Changing Face of Retail

And so the news was announced yesterday that Cambridge was to lose its Clowns. Clowns is a Cambridge institution, for over 30 years, families, friends, academics and students have frequented this quirky, independent café in King Street. Cambridge will be … Continue reading

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The Importance of Being Learned

As I snuggled up for storytime with my great niece today, we entered the world of Miffy. It was Miffy’s birthday, Miffy donned her pretty dress with daisies on and was politely grateful for the ‘gay parcels’ that awaited her. … Continue reading

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How Attractive is Your USP?

Last weekend we had a surprise visit from my daughter. Embarking on her final term of a BA at The University of Nottingham and President of Enactus Nottingham, she didn’t have the time to come home. I was delighted to … Continue reading

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