Author Archives: Nicola Dunklin

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About Nicola Dunklin

Experienced and proficient content writer with a proven track record of success.

Get More Customers With An Effective About Us Page

Your About Us Page I’ve recently been asked for help with another About Us page, I love writing these. This is an excellent opportunity for your customers to get to know you. Clearly your website should reflect the nature of … Continue reading

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How to Gain Trust

Gain Trust to Gain Customers Would you buy off someone you just didn’t trust? No? Neither would I. What makes you trust someone enough to do business with them? There are so many ways that you can garner trust in … Continue reading

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Collapse of Toys R Us

Today we hear that Toys R Us is closing its stores in the UK. 3000 People lose their jobs. Toys R Us are one of a long list of retailers to go across a wide range of industries, giants and … Continue reading

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SEO – Keyword Research

Keyword Research Keywords matter, they always have, they still do. They have a vital place within your unique, pragmatic and well-written content to help prospective customers find you. You are aiming to help your customers, to add value and to … Continue reading

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Unique Page Content – Why Bother?

Why is Unique Page Content So Important? Simply put, Google does not like copying. Remember your school days when the teacher had a couple of kids up at the front of the class, holding their homework aloft, ‘Who copied whom?’ … Continue reading

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Optimise Your Images For SEO

Image Optimisation in 5 Easy Steps Images present a valuable opportunity to capture Google’s attention. Let’s face it, we need all the brownie points we can get to earn a place on Google’s first page. In terms of SEO (Search … Continue reading

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Inbound Links Improve Performance

Playing the Google Game – SEO Google just loves to see links to your site from relevant websites with high Page Authority. If Google sees that ‘big players’ are linking to your site, it is far more likely to notice … Continue reading

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Are You a Small Business Owner?

If you are the owner of a small business… It is easy to get lost in the detail and forget where you are heading. Ask yourself… What are your biggest challenges? What is working well? What could be improved?  What … Continue reading

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Do What You Love

In a bizarre turn of events this week, I was given a part as an extra in a new TV series. This isn’t a particular ambition of mine, and I don’t think I shall be shopping for a dress for … Continue reading

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Amazon Go, Is It The Way To Go?

Today in Seattle, Amazon Go has opened what could be, our shopping future. Grab a bag and pop down to 7th Avenue, no need to take your wallet/purse. How Does It Work? On entry to the store you add an … Continue reading

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